The Ultimate HTML5 Video Guide

Video Essentials

Announcing the Besties: Nominate Your Best Work!
August 22, 2016
By Troy Dreier
Advertisers Paying a 2X Premium for Connected TV Views: Tremor
August 19, 2016
By Troy Dreier
It’s Long Overdue: Pinterest + Brand Video = True Love (at Last)
August 17, 2016
By Troy Dreier


How to Use Trending Topics and Events to Inspire Online Videos
May 22, 2016
By Stjepan Alaupovic
How to Target Your Audience By Creating Niche Video Content
February 27, 2016
By Stjepan Alaupovic



Mobile Mic Shoot-Out: Get the Best Audio for Mobile Recordings
April 18, 2015
By Jan Ozer

Buyer's Guides

Online Video Platforms: How to Pick the Right One for Your Needs
July 16, 2016
By Robert Reinhardt
Video Camera Guide 2016: Pick the Right Camera for the Job
February 7, 2016
By Jan Ozer

Industry Announcements

Sizmek and Fuisz Video Partner to Enable Seamless Shoppable Video Ad Serving and Reporting
August 24, 2016
Videology Achieves New Levels of Accuracy for In-Demo Data Delivery, A Major Challenge for Video Advertisers and Publishers Alike
August 18, 2016
Wochit Unveils Optimized Social Video for Facebook, Twitter, Snapchat & More
August 18, 2016
VideoAmp Unveils Advanced Television (ATV) Ad Buying Platform
August 15, 2016

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Featured Story

Olympic Final Tally: Here Are the Best Video Ads of the Rio Games

Procter & Gamble won the Olympics ad contest by featuring some strong athletes and their equally strong mothers. Here are the 10 best-performing ads.


Create a Video Site for Free—Yes, Free—With JW Showcase
On August 23, 2016

No skills required and no money down: JW Player's new offering lets anyone create video sites or video-heavy sections for their existing sites.

Which Ads Are Winning the Olympics? Here’s the List So Far
On August 16, 2016

Olympic ads often feature the athletes themselves, as well as inspirational messages. They're popular with viewers who enjoy the chance to see top competitors in a different setting.

Trigger Alert: Amobee Solution Posts Ads at Just the Right Time
On August 16, 2016

Amobee Triggers is a programmatic offering that looks at a variety of real-time and historical cues to determine the key moments when video and display ads will make the biggest impact.

Marketers Rejoice: Facebook Offers Video Metrics for Engagement
On August 11, 2016

Publishers and marketers can now see exactly who's watching their videos and when engagement spikes. Facebook offers tools for diving into on-demand, live, and 360-degree video performance.

Viral-on-Demand? Trendi Attempts to Automate Viral Video Creation
On August 9, 2016

Creating videos is a slow process, and by the time you're done the aundience's attention may have shifted. One product helps publishers create editorial video when they need it most.

TwentyThree Creates a Centralized Video Marketing Platform
On July 21, 2016

Manage and distribute all your brand videos from one location. TwentyThree also lets you create video landing pages and manage live events.

Nielsen Adds Viewability Provider Choice to Digital Ad Ratings
On July 20, 2016

For online video advertisers, viewability isn't a KPI—it's the bedrock that all measurements are based on. Now, Nielsen helps them get the information they need.

BuzzMyVideos Adds One-Click Facebook and Twitter Video Uploading
On July 11, 2016

Succeeding on one platform isn't enough anymore. Brands and video creators need to reach a wider audience on multiple platforms.

Glymt Offers Brands Custom-Made Video Stock (For Less!)
On July 8, 2016

Why settle for static video stock libraries when you can have something tailor-made for your brand's needs? Glymt connects brands with a global community of video stock creators.

Showbox Debuts Online Video Creation Service for Brands
On July 6, 2016

Why should influencer marketing be left to the major brands? The new Brand Suite from Showbox lets any brand work with online celebs or create user-generated video contests.

Report Proves Value of Mobile Video Advertising for Publishers
On June 30, 2016

Examining the rate mobile video ads bring in for publishers, Smaato finds advertisers are willing to pay a premium for engaged users, especially in the Americas.