The Ultimate HTML5 Video Guide

Video Essentials

OnlineVideo.net’s Video Campaigns of the Year Awards 2017: Enter!
January 16, 2017
By Troy Dreier
Get to Know Generation Z: They Like Humor and Hate Auto-Play
January 11, 2017
By Troy Dreier
CES 2017: Addressable TV Experts Explain What it Still Needs
January 9, 2017
By Troy Dreier

How-Tos

How to Grow an Audience on Facebook Live
November 29, 2016
By Nadine Krefetz
How to Create a Video Preview for Your Mobile App Listing
November 2, 2016
By Nadine Krefetz

Sponsors

Reviews

Mobile Mic Shoot-Out: Get the Best Audio for Mobile Recordings
April 18, 2015
By Jan Ozer

Buyer's Guides

Online Video Platforms: How to Pick the Right One for Your Needs
July 16, 2016
By Robert Reinhardt
Video Camera Guide 2016: Pick the Right Camera for the Job
February 7, 2016
By Jan Ozer

Industry Announcements

YuMe Turns Mobile Advertising on Its Axis with New Vertical Video Format
January 18, 2017
myVR Open Social Virtual Reality Platform to Brands and Marketers
January 12, 2017
Reclaiming the Inbox: How Video Can Make Business Emails Personal Again
January 11, 2017
ThinkAnalytics advances Search and Recommendations with preview of ThinkMarketing platform at CES
January 9, 2017

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Feature

Featured Story

Industry Leaders Offer 2017 TV and Video Outlook for US and UK

What is the state of the video advertising market in 2017? Is programmatic on the rise? And what video content is most effective? A report from Videology asks the experts.

News

TiVo Audience Management Platform Sells Targeted Video Ads
On January 13, 2017

Brand advertisers can now target TiVo viewers and track views using a system that segments demographics using multiple data sources.

Full-Screen Mobile Video Ads Chosen 41.6% of the Time: Smaato
On January 12, 2017

Video ad buyers have a preference for big mobile device ads that cover the full screen, but those aren't the ads most often shown to consumers.

It’s a Branded Video Bonanza: Facebook Gets Video Mid-Rolls
On January 10, 2017

It's a win-win-win: With mid-rolls on Facebook, publishers will upload more premium content, advertisers will gain a new targeted video outlet, and Facebook will make a ton of money.

38% of Shoppers Say High Cost Is a Barrier to Virtual Reality
On January 9, 2017

While cost is a factor and few consumers have a VR device, YuMe says the time is right for brands to jump in and get a first-mover advantage.

One-Third of SMBs Chose Facebook for Online Marketing This Season
On December 29, 2016

SMBs invested heavily in online video marketing this holiday thanks to increased budgets, but still found targeting their preferred audience a difficulty.

A Season of Growth: Ad Views Up 28% YOY, Video Views Up 37%
On December 15, 2016

Ad views, video views, authentication, TVE: It's all going up, up, up, finds the latest FreeWheel Video Monetization Report, and it shows no signs of stopping.

Adobe Debuts TV Media Management for Online Video Ad Planning
On December 14, 2016

By delivering more accurate viewer forecasting and yield optimization, Adobe helps buyers get their messages in front of the right people, while sellers stop leaving money on the table.

Arnold Schwarzenegger Wins 2016: YouTube Presents Year’s Best Ads
On December 10, 2016

Humor, excitement, inspiration: This year's best ads delivered it all. Discover the amazing ads that hundreds of millions of viewers chose to sit through.

Adobe Buys TubeMogul for $540M Creating Full-Service Solution
On November 10, 2016

Combining Adobe's data and TubeMogul's DSP will form an end-to-end platform that lets advertisers buy targeted video ads on desktop, mobile, and TV.

Wistia Adds Features to Customize Panel, Giving Control to Brands
On November 8, 2016

The video marketing-centered OVP now lets customers modify their offerings with video chaptering, thumbnail image selection, lead generation, and more.

Mobile Video Ads See Triple-Digit Growth in First Half of 2016
On November 7, 2016

For the first time, mobile ads took in more revenue than search ads. Desktop video was the only desktop category to show strong growth.