The Ultimate HTML5 Video Guide

Video Essentials

How to Grow Both an Audience and Revenues for Snackable Video
November 18, 2014
By Troy Dreier
How to Work With an Ad Agency to Create Brand Online Videos
November 15, 2014
By Don Willmott
Natural Born Sharers: Some Video Viewers Love Sharing Their Finds
November 13, 2014
By Troy Dreier

How-Tos

How to Create and Market a Video-Based Online Course
September 3, 2014
By Jan Ozer
How to Make Great Enterprise Video With Google Glass
April 28, 2014
By Scott Lawson

Sponsors

Reviews

Discover Wistia, an OVP That Specializes in Video Marketing
January 23, 2014
By Jan Ozer

Buyer's Guides

Streaming Camera Guide 2014: How to Choose Your Next Camera
July 22, 2014
By Jan Ozer
Buyer’s Guide: Captioning Services for Online Videos
March 18, 2014
By Paul Riismandel

Industry Announcements

Bulldog Digital Media creates exchange program –Allowing brands to participate in numerous music festivals throughout the season
November 11, 2014
World Cup Increases Branded Video Viewership by 16 Percent in Q2 2014
July 31, 2014
YuMe Launches Ngage Interactive Ad Unit Globally Across All Screens for Applebee’s
July 24, 2014
Tubular Labs Unveils Brand Intelligence Dashboard
July 24, 2014

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Feature

Featured Story

4 Steps to Creating a Better Brand Video Experience on YouTube

Gaining subscribers and hits on YouTube starts with mastering these four steps, YouTube marketing expert Brendon Gahan explains.

News

Dollar Shave Club: The Online Viral Video Success Steps to TV
On November 12, 2014

What does a company do after it creates one of the viral video world's biggest hits? If you're Dollar Shave Club, you take your next campaign to TV.

Branded Video Views Grow 73% in a Year: Visible Measures Report
On November 6, 2014

Electronics companies came out on top this quarter. Learn which branded video campaign drew 49 million views in one quarter alone.

Vimeo’s Video Translation Tools Are a Help for Global Brands
On November 5, 2014

For brands that want to reach customers around the world, adding foreign language subtitles or captions just got a whole lot easier.

Instagram Now Accepting 15-Second Video Ads—With Conditions
On November 4, 2014

Video ads have finally come to the popular social networking site, but they'll need to fit the format if they're going to be welcomed.

Honda to Use Vine Videos for Halloween Trick-or-Treating
On October 30, 2014

When costumed characters come knocking (via Twitter), Honda will respond with Vine videos and a link for a sweet treat.

Video Campaigns Are Going Multiscreen, Finds Videology Report
On October 28, 2014

Viewers are glued to mobile devices, and connected TVs are coming on strong, so advertisers can't stick with purely desktop campaigns.

Pixability Launches v3 for Programmatic YouTube Ad Optimization
On October 21, 2014

Pixability goes programmatic with a platform for buying TrueView ads, monitoring results in real-time, and measuring campaign performance.

Online Video Ad Revenue Grows to $1.5B in First Half of 2014
On October 20, 2014

While mobile advertising showed huge growth this period, video ad growth shows that people enjoy watching videos on a variety of screens.

YouTube Expands Creator Academy Lessons for Worldwide Audience
On October 15, 2014

The best way to learn how to succeed on YouTube is with YouTube's own lessons. Now video creators around the globe can discover the secrets.

Brightcove Offers Free Lessons in Its Video Marketing Academy
On October 9, 2014

Get quick marketing tips and thoughts from industry leaders at this free video destination created by Brightcove.

Will Consumers Put Up with Autoplay Video Ads on Mobile Devices?
On October 8, 2014

PointRoll certainly hopes so. The online advertiser is introducing autoplay for mobile. It's a win for advertisers, but could it bust cellular data limits?