The Ultimate HTML5 Video Guide

Video Essentials

Serving the Right Ads to the Right Viewers: The Online Challenge
August 27, 2014
By Troy Dreier
Premium Online Video: Does Production Value Matter Anymore?
August 22, 2014
By Troy Dreier
2 Best Practices for Branded Video Success
August 19, 2014
By Troy Dreier


How to Make Great Enterprise Video With Google Glass
April 28, 2014
By Scott Lawson
How to Turn Your CEO Into an Online Video Spokesperson
March 23, 2014
By Don Willmott



Discover Wistia, an OVP That Specializes in Video Marketing
January 23, 2014
By Jan Ozer

Buyer's Guides

Streaming Camera Guide 2014: How to Choose Your Next Camera
July 22, 2014
By Jan Ozer
Buyer’s Guide: Captioning Services for Online Videos
March 18, 2014
By Paul Riismandel

Industry Announcements

World Cup Increases Branded Video Viewership by 16 Percent in Q2 2014
July 31, 2014
YuMe Launches Ngage Interactive Ad Unit Globally Across All Screens for Applebee’s
July 24, 2014
Tubular Labs Unveils Brand Intelligence Dashboard
July 24, 2014
Vidyard Enables Marketers to Create Custom-Branded Video Channel Experiences
June 30, 2014

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Featured Story

5 Tips for Instagram Video Success: Build a Brand in 15 Seconds

Instagram Video is an ideal way to humanize a brand and connect with customers, plus there's almost no barrier to entry. Discover what Starbucks, Taco Bell, H&M, and more already know.


SMBs Can Gain Ground on Competitors With Online Video, But Few Do
On August 28, 2014

With online marketing videos, companies of every size have the same opportunity to grab the viewer's attention, but SMBs aren't making an effort.

Go Short! 10-Second Video Ads Perform Best, Says Report
On August 21, 2014

Attention spans are short, but video ad breaks are long. Want to keep viewers engaged? Give them extra-short video ads.

Where the Viewers Are, Where the Ads Are: FreeWheel Q2 ’14 Report
On August 16, 2014

Sports fans are increasingly looking online for live event coverage, and advertisers have noticed. Ad views for live sports are up 201%.

Veenome Tames the Wild West of YouTube, Assures Brand Safety
On August 11, 2014

Brands want to advertise to YouTube's young demographic, but don't want their ads on untrusted sites. Veenome's quality rating may hold the answer.

YouTube Makes Business Video Creation App Directr Even Better
On August 9, 2014

Directr is an incredibly useful app for making business videos in minutes. YouTube just acquired the company, and will make the Directr app free to use.

Fast Company Looks at Brand-Building With YouTube’s Biggest Names
On August 7, 2014

YouTube's stars have polished their brands and grown their audiences, and now they're ready to make some money with corporate sponsorships.

Consumers Crave Videos, But Brands Aren’t Creating Them: Report
On August 6, 2014

There's a giant missed opportunity here, says Levels Beyond. Online videos aren't a priority for brands, even though viewers love to watch and share them.

Ramp Lets Video Marketers Create Hubs, Measure Viewer Activity
On July 24, 2014

It's not enough to upload videos and hope they succeed with viewers, says Ramp. It's new offering lets marketers use integrated calls-to-action and track results.

WeVideo Intros Video Production Plan Targeted to Small Businesses
On July 16, 2014

Collaborate on videos in the cloud and then do more with the finished products. WeVideo offers a cloud-based ecosystem for small biz.

The 2014 Reel Video Summit Is Coming: Here’s Why You Should Go
On July 14, 2014

For companies serious about online video marketing, the Reel Video Summit is a must-attend. That's why is proud to be a media partner.

YouTube Announces Playlist Improvements and More
On July 2, 2014

Look for attractive on-screen annotations, thousands of royalty-free sound effects, and much more coming to YouTube in the next few months.