The Ultimate HTML5 Video Guide

Video Essentials

In Election 2016, Both Candidates Winning With Online Video Ads
October 19, 2016
By Troy Dreier
3 Marketing Lessons From Millennial-Owned Small Businesses
October 19, 2016
By Troy Dreier
Digital Video Is Effective at Driving Offline Sales, Finds Report
October 18, 2016
By Troy Dreier


How to Use Trending Topics and Events to Inspire Online Videos
May 22, 2016
By Stjepan Alaupovic
How to Target Your Audience By Creating Niche Video Content
February 27, 2016
By Stjepan Alaupovic



Mobile Mic Shoot-Out: Get the Best Audio for Mobile Recordings
April 18, 2015
By Jan Ozer

Buyer's Guides

Online Video Platforms: How to Pick the Right One for Your Needs
July 16, 2016
By Robert Reinhardt
Video Camera Guide 2016: Pick the Right Camera for the Job
February 7, 2016
By Jan Ozer

Industry Announcements

Integral Ad Science and AOL Expand Relationship, Announcing Full Integration of Anti-Fraud, Brand Safety, and Viewability Tools Across Video and Display
October 18, 2016
Genesis Media Teams with GateHouse Media to Drive Video Advertising Revenue Solutions at Scale
October 12, 2016
StreamSpread Partners With E-Sport Video Giant ESL, Delivers Over 2 Million Viewers in First 3 Months
October 10, 2016
Iris.TV Launches Campaign Manager Enabling Publishers to Serve Branded Video Campaigns In-Stream
October 10, 2016

Submit Your Press Release Here


Featured Story

AppNexus Offers End-of-Year Ad-Buying Strategies for Brands

The surprising truth about video ad click-through rates: They're dramatically higher than for banner ads, so marketers should look to video with their performance goals.


Snapchat and Live Nation Find a Perfect Pairing With Live Stories
On October 25, 2016

By harnessing the enthusiasm of its audience, Snapchat has created an irresistible feature—and an ideal fit for brands.

Announcing the Winner of the Besties 2016 Online Video Contest!
On October 24, 2016

So many of you took the time to vote! Thank you! Now find out which online video ad you decided to call the best of the past 12 months.

Branded VR Video With No App Required: OmniVirt Shows the Way
On October 20, 2016

VR is a hot area for brands, but why keep the experience locked up behind an app? Lexus and The Washington Post debuted easy access VR video.

YouTube Buys FameBit, Which Connects Brands and YouTube Talent
On October 13, 2016

FameBit was a superstar startup at only three-years-old, creating a self-service influencer market for brands. Now Google has bought the company for an undisclosed amount.

Brands Choose Facebook for Native Video, Says eMarketer
On October 11, 2016

Native Facebook videos have greater reach than YouTube embeds, but marketers need to be careful where they place their content.

Programmatic Video Ad Sales to Double This Year to $6.2B
On September 27, 2016

It's not just hype: Programmatic will see dramatic double-digit growth this year across video, display, and mobile, finds an eMarketer forecast.

Millennials Are Tuning Into Live Online Video—and Live Video Ads
On September 23, 2016

Live video builds excitement and engagement, and that turns into a halo effect for brands. Yahoo releases a study on live online video ads just in time for Advertising Week.

Programmatic Trading Sees Strong Growth in Q2, Finds Oolaya
On September 22, 2016

RTB programmatic sales increased by nearly 50 percent in Q2 finds the latest Global Video Index, which predicts far higher growth rates in the coming years.

Online Ad Spend Eclipsing TV By End of Year, Video Leads the Way
On September 16, 2016

The mobile and online video categories are growing fast, finds eMarketer. By 2019, mobile will make up one-third of total U.S. media ad spending.

DMEXCO: Industry Forms Coalition to Create Global Ad Standards
On September 16, 2016

The only way to fight the rising use of ad blockers is by understanding the root of the problem, believes the coalition which includes Google and Facebook. It will then create global online ad standards,.

Create a Video Site for Free—Yes, Free—With JW Showcase
On August 23, 2016

No skills required and no money down: JW Player's new offering lets anyone create video sites or video-heavy sections for their existing sites.