Sports fans are increasingly looking online for live event coverage, and advertisers have noticed. Ad views for live sports are up 201%.
Brands want to advertise to YouTube's young demographic, but don't want their ads on untrusted sites. Veenome's quality rating may hold the answer.
Directr is an incredibly useful app for making business videos in minutes. YouTube just acquired the company, and will make the Directr app free to use.
YouTube's stars have polished their brands and grown their audiences, and now they're ready to make some money with corporate sponsorships.
There's a giant missed opportunity here, says Levels Beyond. Online videos aren't a priority for brands, even though viewers love to watch and share them.
It's not enough to upload videos and hope they succeed with viewers, says Ramp. It's new offering lets marketers use integrated calls-to-action and track results.
Collaborate on videos in the cloud and then do more with the finished products. WeVideo offers a cloud-based ecosystem for small biz.
For companies serious about online video marketing, the Reel Video Summit is a must-attend. That's why OnlineVideo.net is proud to be a media partner.
Look for attractive on-screen annotations, thousands of royalty-free sound effects, and much more coming to YouTube in the next few months.
Brand advertisers are getting billed for ads that have no change of being seen by a viewer. A contest tries to build enthusiasm for the issue of ad viewability.
Female online video viewers respond best to videos that teach something useful and entertain while they're doing it.