The Ultimate HTML5 Video Guide

Video Essentials

VR, AR, and 360 Video for Marketing: See it First at the Video Marketing Power Summit
April 12, 2018
By Troy Dreier
Mobile Game Video Ads: Marketing Success Is All About the Rewards
April 6, 2018
By Troy Dreier
Peek at Video Ad AI, Adobe’s Video Marketing Platform Time-Saver
April 2, 2018
By Troy Dreier

How-Tos

How Genius Created Brand-Sponsored Live Video Events for Fans
November 29, 2017
By Troy Dreier
How to Incorporate Brand Journalism in an Online Video Strategy
July 25, 2017
By Stjepan Alaupovic

Sponsors

Reviews

Mobile Mic Shoot-Out: Get the Best Audio for Mobile Recordings
April 18, 2015
By Jan Ozer

Buyer's Guides

Online Video Platforms: How to Pick the Right One for Your Needs
July 16, 2016
By Robert Reinhardt
Video Camera Guide 2016: Pick the Right Camera for the Job
February 7, 2016
By Jan Ozer

Industry Announcements

Dataxu announces TotalTV for Media Companies
April 18, 2018
Rebecca Sykes Names CEO of Mofilm, the World’s Leading People-Powered Marketing Company
April 17, 2018
Bideo.com is looking for the worst marketing video on the internet.
April 12, 2018
SpotX and ZypMedia Capture Local Advertiser Budgets for OTT
April 10, 2018

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Feature

Featured Story

Ads.txt Survey: Over Half Say it Builds Trust for Programmatic

It offers greater transparency and greatly reduces fraud. But an Ads.txt survey finds one-fifth of advertisers have never heard of it.

News

Video Proves Most Popular for Multi-Platform Marketing Strategies
On April 18, 2018

Over half of today's businesses spend money on content marketing, with many taking a multi-platform approach. Video proves most popular way to reach consumers.

Digital Remedy Acquires CrowdHere, a Curated Video Collective
On April 18, 2018

An online advertising veteran sees brand-safe video as the future, as Digital Remedy buys CrowdHere and gains a pipeline to thousands of creative pros.

Facebook Prime Time Is Anytime, Says the Social Network
On April 17, 2018

Online video is a great way to bolster a TV buy, but brands need to know what to expect. On Facebook, prime time is anytime—just don’t expect mobile to act like TV.

TV Ad Spending Declines as Viewers and Marketers Move Online
On April 12, 2018

More cord-cutting leads to lower TV viewing numbers, which leads to fewer advertisers buying ads and lower TV ad spending for years to come.

CFlight: Why NBCUniversal Debuted a Cross-Platform Ad Metric
On April 9, 2018

With the launch of CFlight, NBCU aims to give advertisers the cross-platform metric they've been demanding, while proving that content is more important than screen.

Nielsen Grabix Offers Instant Ad Data, No Waiting, With Gracenote
On April 5, 2018

Get up-to-the-second real-time performance data on connected TV spots, then replace what isn't working, thanks to Nielsen Grabix.

NBCUniversal Partners With Adobe for Addressable Ad Sales
On March 29, 2018

Thanks to a deal announced today between NBCUniversal and Adobe, media buyers can target digital viewers on their own.

YouTube Director Onsite Expands to 170 Cities, Offers Free Video
On March 22, 2018

For the low price of $350, businesses get $350 worth of YouTube advertising and a professionally shot and edited 30-second video.