The Ultimate HTML5 Video Guide

Video Essentials

Twitter Vs. Facebook Vs. YouTube: A Video Marketer’s Comparison
February 16, 2017
By Troy Dreier
Google and Facebook Rule the Ad World, So How Can Others Compete?
February 16, 2017
By Troy Dreier
3 Tips for Snapchat Brand Success: How to Get and Keep Followers
February 15, 2017
By Troy Dreier


How to Grow an Audience on Facebook Live
November 29, 2016
By Nadine Krefetz
How to Create a Video Preview for Your Mobile App Listing
November 2, 2016
By Nadine Krefetz



Mobile Mic Shoot-Out: Get the Best Audio for Mobile Recordings
April 18, 2015
By Jan Ozer

Buyer's Guides

Online Video Platforms: How to Pick the Right One for Your Needs
July 16, 2016
By Robert Reinhardt
Video Camera Guide 2016: Pick the Right Camera for the Job
February 7, 2016
By Jan Ozer

Industry Announcements

Streamroot Launches Full-Service Hybrid Video Delivery Solution
February 19, 2017
IRIS.TV and Vemba Partner
February 19, 2017
LumaFusion strengthens its position as the first comprehensive video and effects editor for iOS
February 19, 2017
New Vertical Video Ads Available Across Vibrant Media’s Global Markets
February 16, 2017

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Featured Story

3 Essential Tips for Running Video Campaigns on Social Platforms

So many platforms, so many audiences. The online video landscape is fractured, so the savvy video marketer needs to know how to succeed in a variety of places.


Digital Dollars Flowing to Advanced TV Campaigns, Report Shows
On February 9, 2017

2016 saw a 273% rise in linear TV ad spending, with many advertisers using their own first-party data to target living room streamers.

It’s the Final Week! Enter Our Video Campaigns of the Year Awards
On February 7, 2017

Don't put it off one more day! Show us the best marketing and adverting videos you created in the past year, and you could be a winner.

Presenting the Most Inspiring, Funny, and Creative Ads of 2016
On January 18, 2017

Ace Metrix analyzed viewer comments to learn what online video ads pushed the creative needle in 2016 and got the biggest reactions from viewers.

TiVo Audience Management Platform Sells Targeted Video Ads
On January 13, 2017

Brand advertisers can now target TiVo viewers and track views using a system that segments demographics using multiple data sources.

Full-Screen Mobile Video Ads Chosen 41.6% of the Time: Smaato
On January 12, 2017

Video ad buyers have a preference for big mobile device ads that cover the full screen, but those aren't the ads most often shown to consumers.

It’s a Branded Video Bonanza: Facebook Gets Video Mid-Rolls
On January 10, 2017

It's a win-win-win: With mid-rolls on Facebook, publishers will upload more premium content, advertisers will gain a new targeted video outlet, and Facebook will make a ton of money.

38% of Shoppers Say High Cost Is a Barrier to Virtual Reality
On January 9, 2017

While cost is a factor and few consumers have a VR device, YuMe says the time is right for brands to jump in and get a first-mover advantage.

One-Third of SMBs Chose Facebook for Online Marketing This Season
On December 29, 2016

SMBs invested heavily in online video marketing this holiday thanks to increased budgets, but still found targeting their preferred audience a difficulty.

A Season of Growth: Ad Views Up 28% YOY, Video Views Up 37%
On December 15, 2016

Ad views, video views, authentication, TVE: It's all going up, up, up, finds the latest FreeWheel Video Monetization Report, and it shows no signs of stopping.

Adobe Debuts TV Media Management for Online Video Ad Planning
On December 14, 2016

By delivering more accurate viewer forecasting and yield optimization, Adobe helps buyers get their messages in front of the right people, while sellers stop leaving money on the table.

Arnold Schwarzenegger Wins 2016: YouTube Presents Year’s Best Ads
On December 10, 2016

Humor, excitement, inspiration: This year's best ads delivered it all. Discover the amazing ads that hundreds of millions of viewers chose to sit through.