The Ultimate HTML5 Video Guide

Video Essentials

10 Questions With RhythmOne About Last Week’s YuMe Acquisition
February 12, 2018
By Troy Dreier
6 Benefits to Using Blockchain in Online Video Advertising
February 10, 2018
By Troy Dreier
Super Bowl Ads 2018: Winners and Losers in Views and Sentiment
February 5, 2018
By Troy Dreier

How-Tos

How Genius Created Brand-Sponsored Live Video Events for Fans
November 29, 2017
By Troy Dreier
How to Incorporate Brand Journalism in an Online Video Strategy
July 25, 2017
By Stjepan Alaupovic

Sponsors

Reviews

Mobile Mic Shoot-Out: Get the Best Audio for Mobile Recordings
April 18, 2015
By Jan Ozer

Buyer's Guides

Online Video Platforms: How to Pick the Right One for Your Needs
July 16, 2016
By Robert Reinhardt
Video Camera Guide 2016: Pick the Right Camera for the Job
February 7, 2016
By Jan Ozer

Industry Announcements

Bulldog DM Announces Turnkey Facebook Live Streaming Suite for Brands, Agencies, and Marketers
February 14, 2018
Scott Schiller of NBCUniversal Elected Chairman of the IAB Board of Directors
February 12, 2018
Dragonfli Media Technologies Launches Creating Media Solutions for Brands
February 8, 2018
RhythmOne PLC Successfully Completes Exchange Offer to Acquire YuMe, Inc., Announces Directorate Changes and Q3 Trading Update
February 4, 2018

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Feature

Featured Story

Instagram Influencer Marketing Exploded in 2017, Doubling in Size

Fashion, beauty, and food brands were the leaders in Instagram influencer marketing last year, often working with young micro-influencers.

News

JW Player Creates Video Player Bidding, SpotX Exclusive Partner
On February 15, 2018

Publishers can maximize their sales, says JW Player of its new programmatic video solution, while advertisers can reach a premium audience.

SuperAwesome Steps In to Guarantee Kid Safety to YouTube
On February 13, 2018

If YouTube can't bring order to its own community, maybe another group can. SuperAwesome unveils a certification that protects creators and brands.

SpotX and Smartclip Announce First Phase of Merger Is Complete
On February 8, 2018

With bases in the U.S. and Europe, SpotX and Smartclip have taken the first step to becoming a global company that can better compete at scale.

Pixability Promises YouTube Safety, ComScore Measures OTT Views
On February 7, 2018

Conquering problems of brand safety and online reach, Pixability offers a two-tiered solution and ComScore counts gamers.

Cross-Screen Advertising an Essential to Reach Viewers: Survey
On February 6, 2018

Both ad buyers and sellers stand to benefit with an audience-based cross-screen advertising model, says a SpotX report.

2018 NewFronts Schedule: Back to One Week With Some No-Shows
On February 4, 2018

The IAB NewFronts are going bi-coastal, with a West Coast week set to debut sometime in the fourth quarter. Read on to discover the 2018 NewFronts schedule.

FVOD Will Become a Hot Growth Area for Video Advertising: Juniper
On January 31, 2018

Sites like YouTube and Facebook will do well in video ad sales through 2022, as advertisers look for premium, brand-safe FVOD content.

Live Video Most Often Used to Deepen Interaction With Viewers
On January 25, 2018

While on-demand videos are great for building awareness, demonstrating a feature, or solving common problems, live video is best for creating a bond with consumers.