Yes, there’s a clear winner. A comprehensive study comparing TV, YouTube, and Facebook tests for unaided and aided brand recall.
As the calendar turns a page, it’s time to wonder what 2019 will bring. 13 industry experts offer their best predictions for the coming year.
Turn YouTube viewers into customers. Here are four ways to capture actively engaged lean-forward search users and unlock the power of search targeting.
Video streaming service Socialive debuts a new offering letting brands stream live video to their own sites, as well as their social channels.
Knowing where consumers want to watch brand videos and what they want to see is half the battle. An Animoto survey offers stats.
No machine check by itself is going to flag every video with unsafe content. That’s why Fullscreen Shield adds a manual review.
Despite years of negative press, YouTube still has regular brand safety concerns. One report says Google Preferred isn’t the answer.