YouTube

A YouTube Analytics Tutorial, Part 1: Get to Know YouTube Reports

Besides being an excellent free video host, YouTube supplies a wealth of data about who’s watching your videos and for how long. In this tutorial, we’ll show how to navigate the analytics area.

YouTube Brings Real-Time Results to Free Analytics Tools

Video marketers, rejoice: YouTube finally lets you track online video campaign performance minute-by-minute.

YouTube Brand Marketing Strategies: Learn Habits that Drive Hits

Dive into the YouTube workflows for the Wall Street Journal, Amerifirst Home Mortgage, Wheelock College, and Ceilume Ceiling Tiles to learn how they get results with online video.

Premium Online Video: Does Production Value Matter Anymore?

YouTube says that audience engagement trumps production value online, and that advertisers need to see value in popular niche content.

2 Best Practices for Branded Video Success

What works on television probably isn’t going to work online. To reach the online viewer, brands need to create videos of varying lengths that people want to share.

Veenome Tames the Wild West of YouTube, Assures Brand Safety

Brands want to advertise to YouTube’s young demographic, but don’t want their ads on untrusted sites. Veenome’s quality rating may hold the answer.

YouTube Makes Business Video Creation App Directr Even Better

Directr is an incredibly useful app for making business videos in minutes. YouTube just acquired the company, and will make the Directr app free to use.