We sat down with a vice president at Studio71 to learn how brands can get the best results when working with YouTube superstars. It might be hard, but join the party and learn to give up control.
Add a dash of creativity to your brand’s online videos and attract more views by playing off trending topics that are getting plenty of buzz.
A Streaming Media East panel of experts looks at branded video and finds that the old lessons still apply: Content needs to feel authentic before viewers can embrace it.
Advertisers know Google Preferred as the way to buy the cream of YouTube’s crop, placing ads on the top creator videos. Google Preferred now lets them buy spots on viral sensations, as well.
Is it bad luck? The weather? Genetics? Nope, nope, and nope., it’s that you’re following the wrong video marketing strategy—if you even have a strategy to begin with. Here are five ways that you might have gone wrong.
For $12, a team of SEO experts promises to teach video marketers everything they need to know about attracting viewers on YouTube and making money.
Announcing the winners of OnlineVideo.net’s inaugural Video Campaigns of the Year Awards, celebrating excellence in online video marketing.