Vine

5 Tips for Instagram Video Success: Build a Brand in 15 Seconds

Instagram Video is an ideal way to humanize a brand and connect with customers, plus there’s almost no barrier to entry. Discover what Starbucks, Taco Bell, H&M, and more already know.

With Vine in its Toolbox, Lowe’s Builds Social Video Success

Think you need more than six seconds to tell a story? Think again. Home improvement retailer Lowe’s shows that Vine videos can be both entertaining and incredibly informative.

How GE Uses Instagram and Vine Videos to Entertain and Inform

For video marketers thinking about using either Instagram or Vine, GE says try both. Learn how GE spreads different messages with each platform.

Short Is an Art Form for Online Video Marketing

Thanks to Instagram and Vine, online marketing videos are getting shorter. Marketers need to stay on top of trends to be part of the conversation.

5 Video Marketing Predictions for 2014

The online video marketing world is constantly changing. Find out where it’s going in the year ahead.

Vine Is On-Trend as Micro Video Gets Big in 2014

Three-minute clips are too long; what today’s viewers really want are six-second videos — and they want to shoot the videos themselves.

Trident and Dunkin Donuts Bring the Power on Online Video to TV

Six-second Vine videos are the perfect low-cost way to experiment, and now those experiments are becoming television spots.