A survey commissioned by BuzzMyVideos finds that U.K. consumers watch a lot of online beauty videos, and those videos often lead to purchases.
The latest quarterly report from Ooyala shows that viewers are comfortable watching any length content on any size screen.
Live streams use a lot of resources, but deliver little in return. Don’t give into the hype about live video—ask what live streaming really accomplishes for your brand.
The unique constraints of Snapchat make it a challenging yet rewarding platform for building followers. Get started: An audience of 100 million daily active young adults is ready to view your photos and videos.
Viewing habits are changing like never before, and young people are leading the pack. Check out this infographic for the latest data on where to find viewers.
If viewers believe in the honesty and integrity of what you’re trying to communicate, they’ll be more receptive. Don’t try to fool a YouTuber.
On the internet, a quality low-budget series can break through and find an audience — providing that the creators know how to engage with viewers.