Video streaming service Socialive debuts a new offering letting brands stream live video to their own sites, as well as their social channels.
After sifting through an unprecedented amount of public comments, the IAB Tech Lab has released the final version of VAST 4.1.
Brands reaching out to young adults need an online video strategy. Millennials are more likely to engage with brands after watching a video.
Creating an advanced TV attribution study not only proves the value of connected TV campaigns, but also improves all online and offline marketing.
Young adults stream much of their news and entertainment. To reach them, politicians are shifting much of their marketing budgets to OTT.
No machine check by itself is going to flag every video with unsafe content. That’s why Fullscreen Shield adds a manual review.
Why stick to one-size-fits-all when personalization lets marketers do so much more? Learn how Innovid delivered strong metrics with data-driven video ads.