The editors and writers of OnlineVideo.net will celebrate the best online video marketing campaigns from the past 12 months with the Video Campaigns of the Year Awards. The nomination period is now open!
Oolaya has analyzed millions of video streams from the past year to let publishers and marketers know what succeeds online. Sports counted for a lot of viewing activity, it found.
Forget small sample groups—we’re in the era of big measurement now with millions of screens being counted. But that’s just a lot of data without insight.
Just because your videos were shot, edited, and uploaded by one person doesn’t mean they have to look like it. Here’s how any one-man band can do the work of a talented team.
Buyers can choose between two competing viewability standards, and have results verified in real-time by their choice of third-party services.
One-third of viewers learn about new movies from online video ads, and those viewers are more likely to research new movies online, finds movie marketing data.
Super Bowl Sunday means ads first, football second. To keep track of the players and chart their performance. YouTube launches its annual AdBlitz site.