UK

Is Ad-Blocker Use Finally Slowing? eMarketer Looks to Europe

Germans are heavy ad-blocker users, while adoption is finally slowing in the U.K. Residents of both nations need to be persuaded of the value of ad-supported content.

A Roadmap for 2017: The State of Online Video Advertising

Mobile devices are on the rise, but TV still dominates. Programmatic sales gain ground and advertisers fret over viewability. Here’s a U.K.-centered view of where the online video ad world now stands.

Who Do You Trust? Survey Finds Online Video the Most Persuasive

Consumers in the U.K. overwhelmingly trust online video product and service reviews over those in other media, and YouTube is the leading destination.

Got an Online Video Success Tale? Tell it at Streaming Forum 2013

The Streaming Media Europe conference is now Streaming Forum 2013, and it takes place June 18 to 19 in London. Learn how you can become a speaker.