TAG

Video Ad Fraud Down 84% Thanks to TAG Multi-Part Certification

A complicated ad-buying system has let bad actors hide and video ad fraud flourish. But TAG’s verification and certification programs are bringing relief.

The Data Protection Dilemma: How Can Brands Stay Safe?

GDPR puts pressure on brands to get affirmative consent before using consumer data, but do poor data practices drive people to avoid online ads?

Ads.txt: Everything Online Video Marketers Need to Know

Heard the term but not sure what it means? Ads.txt is the industry’s best defense against rampant ad fraud. Here’s how it works.