Despite what you’ve heard, online video ad viewability rates are rising, with Google counting a 12 percentage point gain in 2015.
Smartphones and tablets now record pristine HD video, but their internal mics leave a lot to be desired. Here’s how to use external microphones for audio recordings that are always loud and clear.
The iPad-helper gets needed improvements with the second version. Plus, an iPad Mini Padcaster is in the works.
Interface experts show that lean-back mobile users want to explore online content, and a busy finger is a happy finger.
Tablet owners are big video-viewers and big spenders. Here are tips for getting your site prepared for tablet-owning crowds of shoppers.
Tablet viewers watch a lot of video on their devices, both for entertainment and in making purchases. Those views often lead to sales.
Two studies highlight the importance of reaching customers on smartphones and tablets.