tablet

5 Takeaways From Google’s State of Play Programmatic Video Report

Despite what you’ve heard, online video ad viewability rates are rising, with Google counting a 12 percentage point gain in 2015.

How to Record Great Audio in iOS and Android Video Production

Smartphones and tablets now record pristine HD video, but their internal mics leave a lot to be desired. Here’s how to use external microphones for audio recordings that are always loud and clear.

Shoot Video on the Go with the Padcaster 2.0

The iPad-helper gets needed improvements with the second version. Plus, an iPad Mini Padcaster is in the works.

SXSW Report: Tablet Users Crave Multimedia Experiences

Interface experts show that lean-back mobile users want to explore online content, and a busy finger is a happy finger.

Get Your Shopping Site Tablet-Ready for the Holidays

Tablet owners are big video-viewers and big spenders. Here are tips for getting your site prepared for tablet-owning crowds of shoppers.

Tablets Are Taking Over: Here’s What You Need to Know

Tablet viewers watch a lot of video on their devices, both for entertainment and in making purchases. Those views often lead to sales.

The Mobile Gap: What Top Shops Know About Mobile Video

Two studies highlight the importance of reaching customers on smartphones and tablets.