social

Honda to Use Vine Videos for Halloween Trick-or-Treating

When costumed characters come knocking (via Twitter), Honda will respond with Vine videos and a link for a sweet treat.

5 Tips for Instagram Video Success: Build a Brand in 15 Seconds

Instagram Video is an ideal way to humanize a brand and connect with customers, plus there’s almost no barrier to entry. Discover what Starbucks, Taco Bell, H&M, and more already know.

How to Create Google+ Hangouts On Air: A Step-by-Step Guide

Hangouts On Air let marketers personally engage with customers, while creating useful product videos that thousands more can watch on-demand. Here’s everything a Google+ host needs to know to create great online experiences.

Google+ Hangouts Move Towards Acceptance as Marketing Tools

For marketers, Google+ is turning into a critical social network. Read our expert tips on using Google+ Hangouts effectively to build product loyalty and improve search engine optimization.

Facebook Video Marketing: Expert Tips for Reaching an Audience

Using video on Facebook requires a different approach than YouTube or Twitter. The audience is there to network, after all. Read these tips to learn how to make the right approach.

Instagram or Vine? Which Should Your Business Use?

Vine’s 6-second video clips were all the rageā€¦until Instagram’s 15-second videos came along.

Study Shows Why Brands Are Missing Out on Pinterest

Consumers are driving the conversations on Pinterest and brands are taking a back seat. That’s okay, but give fans something good to re-pin.