In this second look at the Web Video Marketing Council’s recent report, we examine how marketers create online videos and where they use them.
Video isn’t niche for marketers, anymore. Nearly all the respondents of a national survey said they included online video in their toolsets.
A State of the Video Industry report shows how much online video advertising has gained in 2013, and where it will go in 2014.
Mobile devices and connected TVs get a lot of attention, but do they serve a lot of online video ads? A new report says definitely not.
‘Viewability’ could become the hot new metric for online ad performance. Do shoppers have a chance to see your video? Viewability measures let you know.
The online video company Videobuilder adds a helpful new feature, letting sites collect viewer videos for news reports or contests.