A report from Unruly shows how different countries share favorite videos online, and how marketers can best take advantage of the power of sharing.
Electronics companies came out on top this quarter. Learn which branded video campaign drew 49 million views in one quarter alone.
Invodo’s latest video ecommerce report show how valuable videos are to product pages, and how much they entice shoppers to make a purchase.
While mobile advertising showed huge growth this period, video ad growth shows that people enjoy watching videos on a variety of screens.
Many brands rely on paid media to inflate their view counts. That’s only part of a successful strategy. It takes viewer engagement to drive sales.
YouTube is great for awareness, but it doesn’t so much for sales. For ecommerce results, use both YouTube and an OVP, advises invodo.
Video marketers, rejoice: YouTube finally lets you track online video campaign performance minute-by-minute.