PwC

Digital Ad Spend for H1 2018 Reaches $49.5B, a New Record

Advertisers have caught on that they need online video and mobile ads to reach today’s consumers, finds digital ad spend report.

Online Video Ad Spend Grew 36%, Finds IAB Revenue Report

While desktop video ad spend increased, mobile video rocketed up at an impressively strong rate. Mobile advertising now brings in as much as desktop.

Online Video Ad Revenue Grows to $1.5B in First Half of 2014

While mobile advertising showed huge growth this period, video ad growth shows that people enjoy watching videos on a variety of screens.