Know what to look for when shopping for a webcasting platform or online video platform (OVP) for video marketing. Here are five useful tools, how to use them, and how they work with marketing automation programs.
The marketing-minded OVP Wistia gains new features that make it attractive to larger companies, such has unlimited hosting and personal support.
Sophisticated online video marketing tools now integrate with traditional OVP services to allow companies to target, measure, and sell more than ever.
Any OVP can host and stream a video, but not all of them offer tools for selling products. Read on for five things to look for when selecting an OVP.
It’s not enough to upload videos and hope they succeed with viewers, says Ramp. It’s new offering lets marketers use integrated calls-to-action and track results.
Hosting videos on YouTube is an essential from a marketing perspective, but should your company also work with an OVP? Here’s how to decide.
Should your brand upload videos to a free site (such as YouTube), use a fully-featured online video platform, or go with a lower-cost hybrid service?