Young adults would rather watch a video than read text, and they use those videos to inform every part of the purchase cycle.
Viewing habits are changing like never before, and young people are leading the pack. Check out this infographic for the latest data on where to find viewers.
Higher education is learning a lesson from business by using online video marketing to attract donors, keep alumni involved, and promote accomplishments.
Which Super Bowl spots have enjoyed the most views and engagements online? Here are the ten ads that tackled the competition.
Facebook vs. YouTube, ad viewability standards, intactive video ads: These topics and many more will dominate the online video marketing world in 2015.
In a year that saw strangers kissing on camera and a dancing baby Spider-Man, the rules of video marketing changed faster than ever.
Dive into the YouTube workflows for the Wall Street Journal, Amerifirst Home Mortgage, Wheelock College, and Ceilume Ceiling Tiles to learn how they get results with online video.