network

Netflix Has Far Higher Brand Recognition Among Millennial Viewers

Of all the broadcast and streaming TV brands, only Netflix is doing a good job at building awareness with young millennials. That should have the rest worried.

Twitter Vs. Facebook Vs. YouTube: A Video Marketer’s Comparison

Getting the best results on each video platform requires understanding their differences. Read this for a quick profile of Twitter, Facebook, and YouTube video viewers.

Nielsen Tracks Social Activity on Facebook as Viewers Watch TV

How can marketers increase the social network buzz that takes place during their programs? Expanded ratings from Nielsen show the relationship between promotional strategies and social network activity.

Facebook Video Offers Embedding Options and uStudio Joins In

Marketers can now wrap their native Facebook videos with a variety of social sharing and online shopping elements, all of which travel with the videos when they’re embedded on other pages.

Google+ Hangouts Move Towards Acceptance as Marketing Tools

For marketers, Google+ is turning into a critical social network. Read our expert tips on using Google+ Hangouts effectively to build product loyalty and improve search engine optimization.

Facebook or YouTube: Which Gives the Biggest Viral Video Boost?

YouTube is the online video king, but Facebook is the social networking king. Which platform is best for sharing videos?

SXSW Report: Tips from MiTú on Building a Video Network

Learn from MiTú’s example: band creators together, create videos for an underserved niche, and harness the power of community.