Mentos

Viral Video Marketing Rule Number 4: Let Your Brand Be Human

If you want your video to go viral, keep it human. That means leaving some rough edges on and not always turning the logo toward the camera.

Viral Video Marketing Rule Number 1: Be Honest

Faking it is no way to make it when it comes to viral video success. Don’t try to fool your viewers, because it could lead to a PR disaster. Read to the end to learn how to get your own copy of The Viral Video Manifesto.