An Amazon exec offers 12 best practices for getting more from your company’s online videos. It’s not enough to serve great videos, you also need to serve them quickly!
If you’re trying to reach potential buyers with your videos, be sure you’re not focusing on the wrong things.
There’s a simple way to tell whether or not viewers will sit through your video ads. Hint: It’s about loyalty.
Measuring the completion rate of a video is easy, but don’t stop there. We’ve got the three types of metrics you need to understand.