Creating buzz on the internet’s biggest social network is a must for many brand video campaigns, but Facebook comes with its own set of best practices.
A great marketing automation program tracks viewer interactions and turns shoppers into buyers. This feature explains the category, tells marketing professionals what to look for, and explains how they work with other in-house systems.
Online video is changing as viewers watch on new devices and take control of their viewing. Meeting them with repurposed TV spots will only waste your brand’s budget.
Know what to look for when shopping for a webcasting platform or online video platform (OVP) for video marketing. Here are five useful tools, how to use them, and how they work with marketing automation programs.
Learn the simple ways your brand’s YouTube channel can be improved to deliver more views with this free YouTube automated audit.
Here are the top 10 brands that engaged customers, took risks, delighted the internet, created buzz, and got people watching their videos in 2015.
Go a little further with your video marketing efforts in the next year. Here are the most important trends to know about if you want to really wow your audience.