Viewability is the KPI of choice for many (despite not actually being a KPI). Videology’s quarterly report also finds that cross-screen advertising is hot, hot, hot.
With the rise of mobile devices, Facebook video, and too many social platforms to count, the video ad landscape changes every day. Here’s what pros say delivers the best results today.
It’s a struggle to get your video campaigns watched by the right people, but targeted metadata use provides a built-in shortcut. Here are three tips for using metadata the right way on a variety of video platforms.
Manage and distribute all your brand videos from one location. TwentyThree also lets you create video landing pages and manage live events.
Before beginning a brand video campaign, determine what type of campaign you’re running. Answering these five questions will start the process.
SMBs now see online video marketing as an essential for staying relevant, and plant to invest in Facebook ads over the next 12 months.
Why settle for static video stock libraries when you can have something tailor-made for your brand’s needs? Glymt connects brands with a global community of video stock creators.