marketing

TwentyThree Creates a Centralized Video Marketing Platform

Manage and distribute all your brand videos from one location. TwentyThree also lets you create video landing pages and manage live events.

Brightcove Offers a Roadmap for Video Marketing Superheroes

Before beginning a brand video campaign, determine what type of campaign you’re running. Answering these five questions will start the process.

Small Businesses Are Looking for Employees With Video Skills

SMBs now see online video marketing as an essential for staying relevant, and plant to invest in Facebook ads over the next 12 months.

Glymt Offers Brands Custom-Made Video Stock (For Less!)

Why settle for static video stock libraries when you can have something tailor-made for your brand’s needs? Glymt connects brands with a global community of video stock creators.

Break the One-Size-Fits-All Model When Working With Influencers

Interviewed at VidCon, Elise Strachan, creator of My Cupcake Addiction, explains how influencer campaigns can achieve more when they go beyond simple product integrations.

One Video Is Not a Strategy: Eliminating the One-Off Approach

The days of posting one video on a company or brand site are over. Nowadays, it’s important to create a series of videos and showcase them on multiple platforms. Here’s how to get started.

Content Capsule 2.0 Debuts With Improved Speed, HTML5 Interface

The embeddable marketing content bundle known as the Content Capsule gets an upgrade, now with AWS hosting and a more responsive interface.