The editors and writers of OnlineVideo.net will celebrate the best online video marketing campaigns from the past 12 months with the Video Campaigns of the Year Awards. The nomination period is now open!
Oolaya has analyzed millions of video streams from the past year to let publishers and marketers know what succeeds online. Sports counted for a lot of viewing activity, it found.
Forget small sample groups—we’re in the era of big measurement now with millions of screens being counted. But that’s just a lot of data without insight.
Buyers can choose between two competing viewability standards, and have results verified in real-time by their choice of third-party services.
After creating a simple programmatic buying solution for advertisers, it was only natural that AOL would do the same for publishers.
Are you making these all-too-typical video marketing mistakes in your work? Learn from Brightcove about the five problems that you should absolutely correct today.
Creating buzz on the internet’s biggest social network is a must for many brand video campaigns, but Facebook comes with its own set of best practices.