marketing

Vidyard Integrates With Marketo, Connects Video and Marketing

A partnership between these two companies lets marketers analyze online video performance using standard marketing tools.

How to Make YouTube Your Online Video Platform

At the Streaming Media East conference, a YouTube exec offers tips on building an audience with the world’s largest online video site.

Study Shows Why Brands Are Missing Out on Pinterest

Consumers are driving the conversations on Pinterest and brands are taking a back seat. That’s okay, but give fans something good to re-pin.

Be a Real-Time Marketer and Join the Conversation, Says Digitas

The Digitas NewFront offered lessons on staying relevant and reaching an engaged audience with online video.

Vimeo Connects Brands and Video Creators with Brand Creative Fund

Brands get creative, fresh visions and creators get paid — and a little something for their portfolios — thanks to Vimeo.

5 Online Video Trends You Need to Know About

If you’re trying to reach an audience or spread the word about a product with online video, here’s what works now.

Buzzcard Lets Companies Create Branded Videos in Minutes

Shoot and share professional-looking videos. Buzzcard democratizes branded video creation, letting companies of all sizes stream high-quality clips to followers.