marketing

Influencer Marketing Pays Off and Here’s the Proof: Pixability

Working with YouTube influencers can be a hassle, a nightmare, and a huge expense. The good news is that it works: Influencer video marketing gets results.

5 Practical Tips for Creating Live Streaming Video Experiences

Your brand can benefit from creating live video events, but they need to be the right events streamed over the right platforms to targeted viewers. Here are five important topics to consider.

NY Media Festival Looks at the State of Advertising and Marketing

Big data is only the start: Someone has to sift through those numbers and find something useful. That takes time that could be spent producing quality content.

Programmatic Video Ad Sales to Double This Year to $6.2B

It’s not just hype: Programmatic will see dramatic double-digit growth this year across video, display, and mobile, finds an eMarketer forecast.

Email Video Marketing: Everything You Need to Know to Get Started

Including videos with your marketing emails might be the simplest and most effective tactic you’re not using. Here’s how to create and send videos that drive results.

No Skipping Needed: 5 Brands That Perfected the Art of Pre-Roll

Viewers hate pre-roll ads, but sometimes they can’t help but love them. Here are five insanely clever campaigns that kept viewers watching.

Trigger Alert: Amobee Solution Posts Ads at Just the Right Time

Amobee Triggers is a programmatic offering that looks at a variety of real-time and historical cues to determine the key moments when video and display ads will make the biggest impact.