marketing

Video Marketing Power Summit: Hitting New York City This May

So much great content in one amazing day! The first-ever Video Marketing Power Summit is coming soon. Read on to learn why video marketing experts can’t afford to miss this one.

Connected TV Devices Now More Common Than Tablets: YuMe

60% own a connected TV device while 57 percent own a tablet. If video marketers want to reach their audience, they need to follow the views.

60% of Media Buyers Believe Cross-Screen Campaigns More Effective

Marketers are convinced they need to reach viewers on both linear and digital video platforms. So why are so few actually running cross-screen campaigns?

Data, Targeting, Privacy to Dominate 2018 Digital Ad Discussions

The online ad market is growing fast, led by better data and increased reliance on programmatic channels, but creative solutions are needed for common problems.

App Install Survey Shows Video Ads Work Better Than TV Spots

When app marketers want to push their products, they overwhelmingly find video ads are the most effective. An app install survey spells out the strategies they rely on.

Recapping the Biggest Moves in Online Video Marketing in 2017

The major online video platforms introduced innovative features in 2017 designed to attract both viewers and advertisers. Join us in recapping the highlights.

Predictions for Online Video Marketing in 2018: The Experts Speak

We gathered exclusive predictions from 18 video advertising insiders to find out what the year ahead will bring. Expect massive changes, mostly for the better.