Instagram

Instagram Now Accepting 15-Second Video Ads—With Conditions

Video ads have finally come to the popular social networking site, but they’ll need to fit the format if they’re going to be welcomed.

E-Book Explains How Businesses Can Profit from Instagram

Post videos and photos that engage customers and show the fun side of your company, one author encourages.

5 Tips for Instagram Video Success: Build a Brand in 15 Seconds

Instagram Video is an ideal way to humanize a brand and connect with customers, plus there’s almost no barrier to entry. Discover what Starbucks, Taco Bell, H&M, and more already know.

How GE Uses Instagram and Vine Videos to Entertain and Inform

For video marketers thinking about using either Instagram or Vine, GE says try both. Learn how GE spreads different messages with each platform.

Short Is an Art Form for Online Video Marketing

Thanks to Instagram and Vine, online marketing videos are getting shorter. Marketers need to stay on top of trends to be part of the conversation.

Vine Is On-Trend as Micro Video Gets Big in 2014

Three-minute clips are too long; what today’s viewers really want are six-second videos — and they want to shoot the videos themselves.

Honda Makes Clever Use of Online Video and Social Networking

In a campaign this week, Honda created personalized Vine videos in response to tweets from its fans.