Instagram

Sponsored Posts on the Rise: Insta Influencers Grew By 39% in ’18

The United States is the clear leader for Instagram influencers, where women, micro-influencers, and millennials dominate sponsored posts.

Influencer Marketing Mistakes: 6 Easy Ways to Do It Wrong

Even the biggest agencies aren’t above making a few influencer marketing mistakes. Read this list to find out how all your hard work could go terribly, terribly wrong.

Viewers Enjoy Brand Videos on Facebook, YouTube, and Instagram

Knowing where consumers want to watch brand videos and what they want to see is half the battle. An Animoto survey offers stats.

Fullscreen Shield Offers Two-Stage Brand Safety Protection

No machine check by itself is going to flag every video with unsafe content. That’s why Fullscreen Shield adds a manual review.

The Instagram-YouTube Debate: Which Is Better for Brands?

A heavyweight panel compares the merits of Google-owned YouTube and Facebook-owned Instagram. The Instagram/YouTube war is just beginning.

Fullscreen Fights Follower Fraud: 6 Takeaways From its Report

As influencer marketing grows, so do instances of follower fraud. Unsuspecting brands are wasting a large amount of their marketing budgets.

IGTV: A Guide to Brand Video Success for Publishers and Agencies

IGTV is the newest social platform around and it took off from day one. Learn what it is, how it’s different, and how brands can use it to connect with followers.