how-to

Mindshare Explains How to Close a Sale With Online Video

How-to videos can go a lot way in making potential customers comfortable, showing them how to use a product and the results they can expect.

How-To Marketing Videos: Good or Bad Idea?

Why would any company create free videos showing how to do work that it gets paid to do? Isn’t that like a magician giving away his illusions?

Harnessing the Power of Education in Online Video

Creating educational videos is a great way to share knowledge and build an audience, but that’s only the beginning.