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YouTube Introduces Power Tools for Small Biz Video Marketing

Called YouTube Director, the program offers a free template-driven app for creating ads, and will even send a video professional out for a minimum commitment.

3 Takeaways on Video Ad Effectiveness From Yahoo’s Video Report

Should you show horizontal or vertical video ads? Should your ads auto-play or wait for the viewers to initiate playback? A Yahoo report holds the answers.

Video Ad Fraud Decreased Throughout 2015, Finds Integral Report

While advertisers can trust that video ad fraud is reaching a manageable level, video ad viewability rates are moving in the wrong direction.

Vidpow Offers a Free YouTube Channel Audit; Start 2016 Off Right

Learn the simple ways your brand’s YouTube channel can be improved to deliver more views with this free YouTube automated audit.

Vidyard Releases Super-Comprehensive Video Marketing Handbook

This free download has over 100 pages of tested, practical video marketing advice. Here’s a small sample of what you can expect.

MediaNest Offers Free Video Marketing Tools for Nonprofits

Even a small nonprofit can have a big impact online with MediaNest’s toolset. Upload to over 30 sites at once and monitor detailed analytics.

A YouTube Analytics Tutorial, Part 1: Get to Know YouTube Reports

Besides being an excellent free video host, YouTube supplies a wealth of data about who’s watching your videos and for how long. In this tutorial, we’ll show how to navigate the analytics area.