DMEXCO: VR Is the Future, as Facebook Pivots to Mobile and Video

Smart brands are early adopters for new social and video platforms, Facebook says. Think mobile and video now, and virtual reality for the near future.

Marketers Rejoice: Facebook Offers Video Metrics for Engagement

Publishers and marketers can now see exactly who’s watching their videos and when engagement spikes. Facebook offers tools for diving into on-demand, live, and 360-degree video performance.

Ad Advice: Online Video Ad Pros Spell Out What Works Now

With the rise of mobile devices, Facebook video, and too many social platforms to count, the video ad landscape changes every day. Here’s what pros say delivers the best results today.

TwentyThree Creates a Centralized Video Marketing Platform

Manage and distribute all your brand videos from one location. TwentyThree also lets you create video landing pages and manage live events.

In Facebook Newsfeeds, Ads Need to Learn to Play a Starring Role

What does it take to get people to stop scrolling and pay attention? How can advertisers engage with viewers and begin a conversation? The newsfeed offers challenges and opportunities.

Small Businesses Are Looking for Employees With Video Skills

SMBs now see online video marketing as an essential for staying relevant, and plant to invest in Facebook ads over the next 12 months.

BuzzMyVideos Adds One-Click Facebook and Twitter Video Uploading

Succeeding on one platform isn’t enough anymore. Brands and video creators need to reach a wider audience on multiple platforms.