ecommerce

Video Drives Ecommerce and Here’s the Proof, Says Invodo Report

How to convert browsers into buyers? Add an online video. When online shoppers see an ecommerce video, they’re 1.8 times more likely to buy.

Avoid ‘Epic Fails’ When Selling with Online Video

Using video to sell products and services online? Read this first to avoid a few preventable mistakes.

The Holidays Are Coming: Get Your Site Video-Ready Now

Shoppers turn to online video to research both online and offline gift purchases. Plus, video-watchers spend more on gifts than the average shopper.

Invodo Releases Revamped InPlayer, Adds Ecommerce Tools

Let customers browse through products while watching your online videos. Invodo adds a helpful shopping panel.

Startup Adds Interactivity to YouTube Videos in Minutes

Meet The Mad Video, which offers a simple, free way to add clickable links and information to any video on YouTube.

Who Are Omnichannel Shoppers? And Why Is Video Crucial to Them?

Today’s shoppers have access to more information than ever, and they research products even when they’re in retail stores. Be ready for them with video.

The Zappos Strategy: Winning with Online Demo Videos

Need proof that online videos boost sales? Just look at how Zappos is using video to show off the merchandise. Watch this presentation to learn how Zappos does it.