branded video

Branded Video Is Taking Over, Says Visible Measures Report

Forget pre-rolls; engaging with customers online means creating entertaining videos people want to watch. A new report details branded video’s success.

How Brands Can Ride the Online Video Wave

Why buy a commercial when you can buy a whole program? Branded videos sidestep the networks and let brands shape entertainment content.

Felicia Day Offers 6 Tips on Creating Videos with Brands

Video creators and major brands can work together if there’s mutual trust and room for viewer voices.

Digitas NewFront 2012 to Feature Kristin Chenoweth, Andy Cohen

With the theme of ‘Big Content,’ this year’s conference will look at how long-from online video is invading prime time.

Yes, You’re a Content Company; Now Create Some Video

Informational or lifestyle videos can convey your company’s ideals without sounding like commercials.