Creating buzz on the internet’s biggest social network is a must for many brand video campaigns, but Facebook comes with its own set of best practices.
Online video is changing as viewers watch on new devices and take control of their viewing. Meeting them with repurposed TV spots will only waste your brand’s budget.
What does it take to break through the clutter of the county’s biggest tech conference? A little help from a popular tech influencer can go a long way.
Reader’s Digest, Mashable, Hearst, WebMD and—yes—Playboy will make their newfront debuts in May, hoping to win over fickle media buyers.
Every YouTube channel has a place for a channel trailer, and what you put there says a lot about your brand identity. Use the space creatively to attract new viewers and customers. Here are five proven strategies.
Videology and White Ops devised a study that removed non-human bot traffic and studied video engagement. When bots are removed, engagement rates shoot up.
When it comes to understanding shoppers and making connections through online video advertising, this weatherman knows which way the wind blows.