brand

3 Ways Brands Can Improve Periscope and Meerkat Broadcasts

Engaging with fans in real-time via video has never been easier. Use these three small improvements to add a touch of professionalism to any smartphone shoot.

Facebook Offers Brands 3 Tips on Marketing with Mobile Video

Video is exploding in popularity on mobile devices, but the rules are different than with desktop viewing. Here are the essential tips that Facebook tells its own clients.

Mekanism Buys Epic Signal, a Start-up that Builds Video Channels

Epic Signal’s client roster includes Pepsi, Anheuser-Busch, and Chevy. Its new parent company will help it with resource and hiring support.

The 3 Things Brands Must Do to Grow an Audience on YouTube

At VidCon 2015, a YouTube expert in creator growth shared the three most powerful tips for improving views and developing an audience on the platform.

What Video Marketers Can Learn From YouTube’s Top 100 Brands

If brands want to succeed on the internet’s top video destination, they need to study what the most successful video creators are already doing.

Beauty Videos Skyrocket, and Brands Race to Catch Their Audience

Thanks to Pixability’s 2014 beauty video report, beauty brands increased their investment in YouTube advertising. But the 2015 report is out and there’s more work to be done.

Vimeo Finally Offers Subscriptions; Big Brand Content Coming Soon

Video creators looking to make money from their work now have another tool, as Vimeo allows subscriptions. But this is only phase 1 of the effort.