Video streaming service Socialive debuts a new offering letting brands stream live video to their own sites, as well as their social channels.
Yes, viewers notice when brands advertise on unsafe content—and they hold the brands responsible. A study proves that brand safety matters.
Knowing where consumers want to watch brand videos and what they want to see is half the battle. An Animoto survey offers stats.
Despite years of negative press, YouTube still has regular brand safety concerns. One report says Google Preferred isn’t the answer.
IGTV is the newest social platform around and it took off from day one. Learn what it is, how it’s different, and how brands can use it to connect with followers.
Creating effective mobile video ads isn’t a hassle with Facebook’s latest service, which lets even brands with no videos get in the game.
Concerns over transparency and ad fraud should have programmatic buying on a downward trend, right? That’s not what’s happening.