brand

Animoto Survey Shows the Value of Online Business Videos

Shoppers look to online videos when researching products, then they look again to understand how to use those products once they’ve brought them home.

What Makes an Online Video Ad Go Viral? The New Formula for 2014

Look at the top viral brand hits for 2013 to understand what will work in 2014. There are many ways to connect with viewers and many reasons viewers choose to share a video.

Fullscreen Launches Channel+ to Help Brands Succeed on YouTube

Nowadays, building a dedicated and engaged community of viewers on YouTube is critical for brands. Fullscreen’s new division is a secret weapon for YouTube success.

Do Businesses Need a YouTube Alternative?

One startup says that YouTube is too cluttered for business use and that consumers prefer a distraction-free environment. Should your company be on Nideo?

6 Questions to Ask When Creating Corporate Video

Unsure where to begin? Answer these questions and you’ll be prepared to create your company’s first online video.

Instagram or Vine? Which Should Your Business Use?

Vine’s 6-second video clips were all the rageā€¦until Instagram’s 15-second videos came along.

Study Shows Why Brands Are Missing Out on Pinterest

Consumers are driving the conversations on Pinterest and brands are taking a back seat. That’s okay, but give fans something good to re-pin.