Besides being an excellent free video host, YouTube supplies a wealth of data about who’s watching your videos and for how long. In this tutorial, we’ll show how to navigate the analytics area.
Video marketers, rejoice: YouTube finally lets you track online video campaign performance minute-by-minute.
Studying the results of TrueView video ads just got easier, thanks to new reporting by Google. Advertisers can fine-tune their campaigns and see how ad views turn into site traffic.
Everything about corporate video has changed: how it’s made, viewed, and analyzed. Marketers need to stay on top of those shifts if they’re going to reach their objectives.
If you’re only looking at YouTube view counts, you’re missing out on other valuable measures of a video’s effectiveness.
People like to watch streaming video on the biggest room in the house, through connected TVs and game consoles.
With over a million new videos uploaded to YouTube every day, you need an edge to stand out.