Video creators and major brands can work together if there’s mutual trust and room for viewer voices.
The difference between someone’s who’s proficient at Final Cut Pro and a true editing wizard is their use of keyboard shortcuts. Get on board with these FCP7 time-savers.
Felicia Day, Kristin Chenoweth, Michelle Phan and more tell attendees how to build an audience with social media.
Retailer Zappos.com creates videos for over 2,000 products a week; the payoff is higher sales, lower returns, and happier customers.
Tails are wagging at pet care site PetSafe, where a focus on internally-created product videos has proven a wise investment.
Apple insists on controlling the experience. For video editing professionals, that’s just not going to work.
Video creators can expect to get paid, get focused, and get social in the coming year.
