When searching for the perfect influencer to partner with for an online video campaign, look for someone cutting-edge and film their honest reactions.
Mobile video is more effective than other types of online advertising, one study finds, and can even deliver better results than television.
If viewers are going to watch your videos, they’ve got to find them first. Here are five things to know about effective place placement for brand video.
It’s better than a pre- or a post-roll (and certainly better than a display ad): YouTube will soon let marketers buy shoppable ads that appear within creator videos.
Late Night host Seth Meyers makes online video advertising fun during the conference’s second-day keynote address.
Social media marketing comes with its own set of best practices. A joint study from Ace Metrix and Twitter shows the common traits that top-performing Twitter video ads share.
If your channel has a sizable audience, it’s time to monetize it. We break down the 5 ways successful channels can turn their popularity into cold hard cash.