Insider Tips for Growing a YouTube Audience: Sharing With Shira Lazar

Want to grow a brand on YouTube? Work with online icons? Attract advertisers? There’s a right way and a wrong way, says this YouTube megastar.

Milestones of Video Marketing: Campaigns That Made an Impact

Need inspiration to create the next great online video sensation? Check out this infographic for a look a campaigns that succeeded.

Video Ad Completion Rates Surprisingly Low, Finds Report

Are advertisers wasting their money? A quarterly report finds that over half of all completed video ads aren’t in view.

Outrigger Media Offers Demographic Data for YouTube Targeting

Put YouTube ads in front of exactly your desired target audience. New tools from Outrigger help advertisers and marketers plan campaigns.

Vidyard Releases Super-Comprehensive Video Marketing Handbook

This free download has over 100 pages of tested, practical video marketing advice. Here’s a small sample of what you can expect.

Schneider Optics Shows Improved iPhone 6 Case and Lenses at CES

With the Schneider Optics iPro system, marketers can have a high-definition video camera and five specialized lenses in their pocket.

Measurement Remains Chief Obstacle for Online Video Advertising

A CES panel about reaching consumers on TV and online video managed to agree on one thing: Measurement for online video ads isn’t there yet.