Recapping the Biggest Moves in Online Video Marketing in 2017

The major online video platforms introduced innovative features in 2017 designed to attract both viewers and advertisers. Join us in recapping the highlights.

Planning for ’18: Reevaluate the Online Video Channels Brands Use

Some brands are stuck thinking they need to post to all the online video channels available, capturing viewers wherever they can. But focusing on a few key channels delivers better results.

Quick Tips to Improve Any Brand’s Instagram Video Strategy

A few simple improvements can spruce up any Instagram channel, creating a brand-enhancing space where viewers can be entertained and inspired.

How to Incorporate Brand Journalism in an Online Video Strategy

There’s a place for straight product pitches and there’s a place for journalistic videos that explore important issues while highlighting stories of real consumers.

5 Quick Production Tips for Savvy Video Marketers

Squeeze every possible hit out of marketing videos by using these five simple—but incredibly helpful—tips. Bookmark these sites and use them every time.

What Online Video Marketers Should Learn From the Auto Industry

Buick, Ford, Hyundai, Nissan, and BMW: All have been forward-thinking about how they can use online video marketing to appeal to their target audiences. Here are five campaigns that got results.

Recapping the Biggest Moves In Online Video Marketing In 2016

2016 was a huge year for online video, as all the major players released improvements designed to attract brands and engage viewers. Look for 2017 to build on that knowledge and momentum.