Creating a funny voiceover doesn’t always mean using a funny voice. Give viewers the unexpected to get bigger laughs.
YouTube celebrities are hot with young viewers, but brands are souring on working directly with young creators who don’t understand the approval process.
When Lincoln decided to relaunch its brand and focus on young adults, its agency created short compelling videos that barely showed the car.
Orabrush and the Dollar Shave Club have both used YouTube to create highly profitable businesses. Read their stories and their seven tips for online sales success.
Getting your video on mobile devices is no longer optional; it’s an absolute must if you want to reach your customers on their terms.The iPhone and iPad continue to grow in popularity, Google Android devices are catching up fast, and Windows Mobile phones and tablets can’t be counted out, either. But delivering to mobile means […]
Adobe Creative Suite 5.5 is now available for purchase in the Adobe Store. If the full retail is a bit too steep for your budget, Adobe is for the first time offering the option to spread your payments out over 12 months, or simply “rent” the product.
The judges have spoken: announcing the most effective uses of online video from over 350 entries.