How to Use Voice Actors to Bring Humor to Marketing Videos

Creating a funny voiceover doesn’t always mean using a funny voice. Give viewers the unexpected to get bigger laughs.

SXSW ’15: The Pros and Cons of Marketing With YouTube Influencers

YouTube celebrities are hot with young viewers, but brands are souring on working directly with young creators who don’t understand the approval process.

Branded Content: Finding a Balance Between Art and Commerce

When Lincoln decided to relaunch its brand and focus on young adults, its agency created short compelling videos that barely showed the car.

How to Sell Products on YouTube: Lessons Learned at VidCon

Orabrush and the Dollar Shave Club have both used YouTube to create highly profitable businesses. Read their stories and their seven tips for online sales success.

Tips for Delivering Video to Mobile Devices

Getting your video on mobile devices is no longer optional; it’s an absolute must if you want to reach your customers on their terms.The iPhone and iPad continue to grow in popularity, Google Android devices are catching up fast, and Windows Mobile phones and tablets can’t be counted out, either. But delivering to mobile means […]

Adobe Creative Suite 5.5 (CS5.5) Now Available

Adobe Creative Suite 5.5 is now available for purchase in the Adobe Store. If the full retail is a bit too steep for your budget, Adobe is for the first time offering the option to spread your payments out over 12 months, or simply “rent” the product.

Announcing the Video in Practice Contest Winners!

The judges have spoken: announcing the most effective uses of online video from over 350 entries.