Released today, the app offers frame-by-frame editing, so you can put cuts and transitions exactly where you want them. It’s a strong choice for businesses that want to quickly shoot, edit, and post videos from any location. Avid has created an app with the power of a professional editor, yet is easy enough for newcomers. It looks to be a big step up from Apple’s iMovie app, which is strictly for home hobbyists.
The Avid Studio app combines a storyboard and timeline interface, where users can arrange clips in the storyboard, then use the timeline for precise cuts. It also offers touch controls not found in the desktop, like the ability to resize and rotate titles with a gesture.
To get media to edit, users can capture video or photos within the app, import media from iTunes, or capture from a camera using the iPad Camera Connection Kit ($29).
More than a basic editor, the Avid app includes picture-in-picture effects, as well as multiple audio tracks for layering sounds. When they’re done, users can upload their creations directly to their YouTube or Facebook accounts, save them to their computers, or send them to their Avid Studio desktop program for further editing.
Other features include 3D animations, transitions, and titles; full title and graphic control; pan-and-zoom for photos; and full screen playback.
A mobile workforce demands mobile tools that are as strong as desktop versions. With the Avid Studio app, you can post quick updates to your business’s site or blog no matter where you are. Note, however, that the $4.99 price is introductory. We don’t know when it will change or what the new price will be, but grab it now to get the savings.